Tip of the Day:
– The next response i get from people is well, they are not sure what to blogabout. Blog about a New listing you got:
Talk about the listings as if you were talking to someone in person. Describe the home and its features like you would someone calling to inquire about it.
3 Critical Features That Every Post Needs
1) Titles Must Grab Attention
Remember the “best X (home characteristic) in Y (geographic location)” concept when starting your post. This makes it easier to create intriguing titles and showcase your geographic area, which will improve your local SEO. Here are some examples to use as a starting point:
* 10 Provincetown Fixer-Uppers on the Market Right Now
* The Sweetest Cottages in Bar Harbor
* The Hottest Rentals in Chicago
* The Biggest Back Yards in Cambridge
* The Best Roofdecks in Manhattan
* 10 Tahoe Waterfront Properties under $500K
* San Diego’s Least Expensive Beachfront Listings
* 12 North Beach Flips on the Market Right Now
* Most Expensive Apartments on the Market in Phoenix
* 10 Smallest Homes in Columbus on the Market Today
* Boston’s Priciest Condos
* 15 Most Beautiful Pools in Austin
* Biggest Garages in Boise
* Largest Houses in San Francisco
* The Best Ocean Views in Maine
* Homes with the Largest Docks in Biscayne
* The Most Historic Houses in Atlanta
2) Photos Must Be Awesome
This is where you need to put on your art direction hat. When searching your MLS for one of your listings to use, choose only the best and biggest property photos, ditching any image that seems too small, cut off, blurry, drab, or otherwise unflattering. After all, if it doesn’t inspire you, how much do you think it will inspire a potential buyer?
Did you know an article or a Blog or post with images get 94% more total views.”
( also who remembers that app i posted about putting captions and arrows in pictures ) This would be a great time for that!
3) Content Must Focus on Target Customer Niches:
This might sound like common sense, but lots of agents get so focused on attracting attention to their posts that they don’t care who it comes from. If you’re not creating content that reflects both your listings and the consumers who want them, you’re wasting your time. Don’t, for instance, write about flipper properties if your inventory is low or if your commission is nonexistent on those deals. The main goal is to engage your ideal market segments and potential clients.